OnStartups.com’s “10 Things MBA Schools Won’t Teach You”

Advertising Rules, News&Views, Tips

This is a great list for anyone considering starting a business or running a business. 10 Things MBA Schools Won’t Teach You is the latest post on Dharmesh Shah’s site, OnStartups.com.

A blog for entrepreneurs.

A blog for entrepreneurs.


Postcard Design

Announcements, Portfolio, Postcards

Lead-generation postcard for Heliographica Press

Postcards are a great medium. Their size and shape recalls that of a poster and they allow for more visual appeal because of that. If you subscribe to the notion that your advertising efforts should strive for the pin-up factor (the idea that someone might pin your ad to their cubicle), then postcards are a medium that you should seriously consider.


The Top 11 Best Things About WordCamp SF 2009

News&Views, WordPress

This weekend I attended my first WordCamp, WordCamp San Francisco 2009. And here are the top 11 best things about the day’s events.


…and I’m not a PC.

Pop Culture

This is a continuation, in a way, of my previous post entitled “But Microsoft doesn’t make PCs….”

Mac has responded beautifully to Microsoft’s latest condescending ad campaign where they pay folks to buy a PC and as these folks browse for the appropriate computer, at a big box store, they invariably have a dismissive comment to make about the Mac — the lonely single Macbook in the entire store it seems. They say things like, “Macs seem more about design than anything else.”


Building an emotional bond with your customers.

Advertising Rules, Tips

Rick Newman, in U.S. News & World Report, wrote a piece about Netflix’s Reed Hastings, “One CEO Who Gets It.”

Beyond Hastings’ proposal that anybody who earns over $1 million should be taxed at 50 percent, instead of having their salaries capped at $500,000, Newman identifies what Hastings apparently knows and what the Wall Street fatcats don’t, which is how vitally important it is for companies “to form an emotional bond” with their customers.