…Direct Mail
Direct mail is a slice of the “direct response” pie and literally consists of communication pieces that are mailed directly to people considered to be part of an advertiser’s target audience.
Direct mail is a slice of the “direct response” pie and literally consists of communication pieces that are mailed directly to people considered to be part of an advertiser’s target audience.
Your services or products may be the best thing since sliced bread. But, if you don’t stop to check if your potential customer is interested you’ll only be imposing your message on them instead of being persuasive, kind of like annoying uncle Joey does in a cocktail party.